Here are the ways you can maximise on marketing and advertise your next film
Artists and filmmakers, we can be honest with ourselves here. Marketing and sales is not our strong suit by default. Even with our producers there’s always seems to be this ick about promoting our short films for a lot of reasons. The main reasons I can pick out are to potentially coming off as a shill or a sellout, fearing that doing so can turn off our potential audience and people that surrounds us, thinking that word of mouth alone is enough and that by some miracle that doesn’t involve the actors or the director or the cinematographer that our short film will be most popular around the world amongst the rest . Another big potential reason is this air of cynicism that no one would be interested in seeing our films except fo other filmmakers or these small, niche groups of people who tend to go to film festivals; that your film has no place in a commercial sphere. This is especially true for filmmakers with their short films. However, the reality is that without some form of mar